February 2, 2025

The most popular tourist destination for foreign visitors in Japan is Tokyo! A ranking of popular areas in Tokyo based on 2023 tourist data

The most popular tourist destination for foreign visitors is Tokyo! A ranking of popular areas in Tokyo based on 2023 tourist data

Tokyo, one of the world’s leading metropolitan cities, has firmly established itself as a major tourist destination. According to the 2023 accommodation statistics by the Japan Tourism Agency, the number of foreign tourists who stayed in Tokyo reached approximately 43 million, securing the top spot by a significant margin over other prefectures.

One reason for Tokyo’s popularity is the sheer variety of attractions. In Asakusa, visitors can enjoy street food, in Ginza, shopping, and in Omotesando, a tour of cafes, among many other different ways to enjoy the city. So, what are the most popular tourist spots in Tokyo? In this article, we will take a look at the ranking of popular Tokyo attractions by country.

Tokyo Remains Extremely Popular In the “2023 Annual Accommodation Statistics by Prefecture” by the Japan Tourism Agency, Tokyo ranks first with 43.6 million overnight stays, followed by Osaka with 18.8 million stays and Kyoto with 12.1 million stays. This confirms that the number of foreign tourists staying in Tokyo is much higher than in other prefectures.

Although many of the other prefectures that rank below Tokyo are also famous tourist destinations, it is clear that the number of visitors in nearby prefectures, such as Kanagawa and Chiba, is much lower. In particular, Chiba, with Narita Airport, serves primarily as a transit point, and many foreign tourists end up staying in Tokyo rather than in Chiba.

Which Tokyo Attractions Are Most Popular with Foreign Tourists?

The most visited area in Tokyo is Shibuya, chosen by 67.4% of visitors. Following this, 57.4% selected Shinjuku/Okubo, and 50.1% selected Ginza. Shibuya has consistently ranked first since 2022, making it a very popular area among foreign tourists. The most famous spots are the Shibuya Scramble Crossing and the Hachiko Statue. The Scramble Crossing, known as the “busiest intersection in the world,” gained immense popularity when videos of the intersection went viral on social media in the 2010s.

Shinjuku/Okubo ranked first in the 2019 statistics. The area, with its vibrant streets like Kabukicho and Golden Gai, offers a unique, unpolished charm that resonates with tourists looking to experience the “real” Japan. The well-developed transport infrastructure, such as the Shinjuku Bus Terminal, also makes the area attractive for easy access to other regions.

Ginza, which ranked third, is famous for shopping, with major department stores like Mitsukoshi Ginza, large Uniqlo and Muji outlets, and an upscale shopping scene that is among the best in the world. The blend of modern buildings and historic architecture also creates an interesting contrast, showcasing both Tokyo’s past and present. The Kabuki-za Theatre, where visitors can watch traditional Kabuki performances, is another major attraction.

Asakusa and Akihabara continue to be popular, though Asakusa has become too crowded, and many tourists are now avoiding the area in favor of nearby spots.

Ranking of Tokyo Tourist Attractions by Country

Tokyo’s Appeal as a Tourist Destination Tokyo is a city where Japan’s traditional culture blends seamlessly with modern attractions, making it a place that attracts people from all over the world.

Historically, visitors can experience Japan’s culture and spirituality at landmarks like Senso-ji Temple and Meiji Shrine, while the Imperial Palace and traditional gardens offer a peaceful retreat. On the other hand, modern attractions like Tokyo Skytree, Shibuya Scramble Crossing, and the skyscrapers of Shinjuku let visitors immerse themselves in the atmosphere of a contemporary metropolis.

Tokyo is also a hub for shopping and entertainment. In Harajuku and Akihabara, you can experience the latest trends and Japanese pop culture, while areas like Daikanyama and Ginza offer luxury brand shopping. In waterfront areas like Odaiba and Toyosu, visitors can enjoy beautiful night views and unique experiences.

Nature is another big draw in Tokyo. Yoyogi Park and Shinjuku Gyoen offer lush green spaces that provide a respite from the hustle and bustle of the city, and traditional Japanese gardens like Rikugien allow visitors to enjoy the beauty of nature intertwined with history.

Additionally, Tokyo is a food lover’s paradise. At Tsukiji and Toyosu markets, you can enjoy fresh seafood, while local foods like Monjayaki in Tsukishima are another highlight. Tokyo Station’s ramen street offers a chance to enjoy regional flavors from across Japan, adding to the city’s rich food culture.

At night, areas like Roppongi and Kabukicho offer vibrant nightlife experiences. Tokyo’s appeal lies in its diversity, offering something for everyone, and drawing tourists from all corners of the globe. As a tourist destination, it combines history, modernity, nature, culture, food, and entertainment, making it an ideal place for a variety of experiences.

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